Peter Adebi gets it right in his recent article, Middle Managements Role in Managing Change. There is no doubt that corporate America is asking a lot of its field, branch and middle-level managers. For starters there are less of them. Thanks to various right sizing initiatives the ratio of manager to employee has dwindled. Factor in changes in technology, product offerings, competitive threats, customer expectations, and regulations and its easy to see why the amount of face time that managers have to guide and develop the attitudes and abilities of those that work for them has declined severely.
So how does this impact change and change adoption? I’ll be doing a presentation at The Motivation Show in Chicago later this month entitled Keep the Change! The Role Employee Engagement Plays in Driving Adoption and Utilization of New Business Practices. While that’s not a very sexy title, I think this topic is more relevant today than at any other point in our society.
We live in a hyper- competitive, global market where changing business conditions can shift suddenly triggering swift transforms in strategy and operations. And while the imperative to change has never been greater and with all that energy and resources focused on change the sad fact is that most change initiatives under perform.
Why is the change track record so uniformly disappointing? Hint; It’s not because the strategic or technical aspects haven’t been thought through. It’s because planners fail to provide the targeted employee constituency with enough personal motivation to make the transition. Change planners fail to consider the human dynamic in the change equation and as a result may also be missing a golden opportunity to create leaders and strengthen employee commitment.
Yes, mangers must play a critical role in communicating the rational for change in a context that employees can relate and buy into. But more importantly organizations need a high level of engaged employees to help adopt the change and provide the role models that are so critical in rapid change assimilation.
I’ll be talking more about this in the next couple of weeks as we get closer to the show.